Redington Gulf Expands Deal With AWS

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The distributor will double down on investments for personnel, partner enablement, training, and workshops

Redington Gulf has expanded its collaboration with Amazon Web Services. The new multi-year agreement is designed to advance the adoption of cloud solutions and develop innovative new services and products. By strengthening its partnership with the cloud leader, Redington Gulf will work closely with its extensive channel network to develop competencies and be a true consultant for customers’ end-to-end cloud journeys.

“Most organisations now recognise the immediate need to embrace cloud solutions and services. However, often they are not sure how to begin or how effectively they can maximise their business operations in the cloud. The lack of relevant competencies for accelerating the move to the cloud is one of the challenges that regional organisations are grappling with today,” said Rajiv Srivastava, Managing Director, Redington.

The distributor will double down on investments for personnel, partner enablement, training, and workshops as well as cloud-based services to help partners leverage AWS solutions to drive customers’ cloud adoption.

Global end-user spending on public cloud services is expected to total $494.7 billion in 2022 and reach almost $600 billion by 2023, according to research firm Gartner, Inc. Through the expanded partnership, AWS and Redington Gulf, along with its partner community, will educate customers on modernising their technology stacks and offer genuine value-add and support to help them build strong cloud capabilities.

Vittorio Sanvito, EMEA Director of Partner Development at AWS, said: “As an AWS distributor, Redington Gulf brings in a deep understanding of AWS offerings to help channel partners support customers in their cloud transformation journeys. The Redington team is developing novel offerings for their partner network that help achieve customers’ business outcomes and drive cloud adoption. We are excited to grow this collaboration to new heights over the coming months.”