Enhanced AR/VR Tech to Drive Market Engagement

Enhanced AR/VR Tech to Drive Market Engagement

The Middle Eastern gaming industry is expected to grow at a CAGR of 11.01% between the forecast period of 2023 to 2028, opening opportunities for smartphone vendors to introduce robust gaming technologies.

With the gaming industry experiencing an unprecedented surge in Middle Eastern countries, online gaming traffic has seen a significant spike. The leaders from the smartphone segment are constantly incorporating mobile gaming technologies to enhance user experience. 

According to a survey conducted by Research and Markets, the Middle Eastern gaming industry is expected to grow from US $5.71 billion to US $9.63 billion at a CAGR of 11.01% between the forecast period of 2023 to 2028. Without further ado, here are a few key trends that will change the landscape of the local gaming ecosystem in the Middle East. 

What initiatives are the Saudi Arabian Government and smartphone companies taking to foster the gaming boom? 

With the increased accessibility of smartphones to vast demographics, comes an opportunity for mobile vendors to integrate advanced gaming technologies. The incorporation of advanced AR (Augmented Reality), VR(Virtual Reality), cloud computing, and 5G capabilities are poised to revolutionise the mobile gaming experiences. Enlisted below are a few initiatives the Saudi Arabian government and smartphone vendors are taking to transform the gaming sector: 

  • The  Middle East’s smartphone ownership plans to introduce more agile and personalised gaming solutions. 
  • The Saudi Government aims to amplify the country’s gaming market size to US $2.5 billion by 2030, substantially investing in VR gaming technology.

How is the Middle East Gaming Industry Planning to Gain the Competitive Edge?

The Middle East gaming industry exhibits a moderately fragmented competitive landscape, comprising major international and regional players. Strategic corporate manoeuvres, such as partnerships and acquisitions, will signify the dynamic nature of the market. Corporations will adapt to the ever-evolving consumer demands, further introducing technological advancements. For instance: 

  • Intriguing developments like the latest game releases and content updates in services, such as Apple Arcade signal a robust momentum within the sector.
  • Governmental endorsements that mark a regulatory environment conducive to growth and expansion, such as Saudi Arabia’s approval of Microsoft’s acquisition of Activision Blizzard

Which key trends will shape the future of gaming technology in the Middle East? 

The region’s gaming industry stands as a beacon of innovation and growth, introducing a plethora of implications and opportunities for global stakeholders. Here are a few key highlights and future prospects that reshape the landscape of gaming technology: 

  • Enhanced focus on AR and VR technologies is going to drive market engagement
  • Notable government initiatives will continue to grow, aiming to boost digital entertainment offerings
  • Increased mobile gaming accessibility will fuel market expansion
  • Telecommunication advancements will play a pivotal role in market growth

Wrapping it up, the Middle Eastern gaming market is undoubtedly at the forefront of transformation with an influx of disruptive technologies. The young and tech-savvy population is ready to embrace this digital revolution, opening doors for smartphone vendors to integrate AR and VR technologies.