etisalat by e& launches net-zero 5G MIMO site deployment, incorporates AI-powered equipment and solutions, reducing power consumption by up to 50%
etisalat by e& recently launched the net-zero 5G Massive MIMO site deployment in the MENA region. The deployment highlights etisalat by e&’s commitment to environmental responsibility and technological excellence, representing the integration of sustainability and innovative wireless technology.
The group integrated a zero-footprint RAN site within its network, focusing on eliminating carbon emissions, improving energy efficiency, and conserving resources in alignment with the UAE Net Zero by 2050 Strategic Initiative.
Masood M. Sharif Mahmood, CEO of etisalat by e&, said, “We are proud to have successfully implemented green solutions in our networks and data centres, particularly in Expo City Dubai, which hosts COP28. This demonstrates our commitment to aligning technological advancements with sustainability. These achievements also reflect etisalat by e&’s efforts to adopt modern technology, provide exceptional customer experiences and enhance its position as a leader in innovation, setting a benchmark for the ICT sector’s contribution to deploying environment-friendly solutions.”
etisalat by e& continues to modernise its network by incorporating more energy-efficient equipment and solutions, resulting in power consumption reduction between 15 to 50% while utilising smart power-saving features such as AI-powered power amplifier shutdown and intelligent radio channels shutdown, adjusting to traffic load without compromising user experience.