Facteus, a leading provider of technology and services to safely unlock actionable insights within sensitive data, announced it is now part of the Snowflake Partner Network, focusing on enabling financial services organisations to safely access the scale, speed, and data services available in the Snowflake Data Cloud.
Through this partnership, organisations can leverage Facteus’ Mimic synthetic data engine and data enrichment services to transform, enhance, and migrate their sensitive data to the Snowflake Data Cloud.
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Installed behind the organisation’s firewall, Mimic uses proprietary machine learning technology to create an “artificial” copy of an organisation’s sensitive data, such as raw transaction data. This data transformation process removes sensitive personally identifiable information (PII), while maintaining statistical relevance back to the original data source. This synthetic data cannot be reverse engineered back to the original transaction or organisation. Through Facteus’ Data Enrichment Services, the synthetic data is cleaned, enhanced, and prepared for use in analytics, machine learning and AI, marketing and segmentation activities, and external data monetisation to create new revenue streams.
“Financial services organisations have wrestled with how to safely and securely migrate their most crucial systems and data to cloud-based environments; however, many organisations lack the resources to make the conversion or remain hesitant to store sensitive data in the cloud,” said Chris Marsh, CEO of Facteus. “Through this partnership, organizations can transform their data into privacy-compliant synthetic data that can be safely migrated to Snowflake’s Data Cloud to take advantage of the available computing power, analytics tools, and data marketplace. Organisations can now safely expand how they leverage their data assets and maximise the potential to create new revenue sources.”
The Snowflake Partner Network unlocks the potential of the Data Cloud through a broad array of tools and partners. Through certified partnerships and integrations, organisations can leverage Snowflake’s flexibility, performance, and ease of use to deliver more meaningful data insights. Facteus is a certified partner for Snowflake’s Technology, Services, Data Provider, and Powered By Snowflake partner programs.
