The acquisition will help developers create better video game economies and Web3 experiences through deep player insight and data analytics
Metanomic announced that it has acquired Intoolab A.I, to expand and improve data analysis and AI across video games and Web3. This acquisition augments Metanomic’s current game economy infrastructure that allows developers to build, simulate and run balanced game economies and core gameplay loops in a live, real-time environment.
The addition of artificial intelligence helps developers create better experiences through intelligent insight from player behaviour in run-time. As a part of the acquisition, the existing solution will be rebranded to Thunderstruck and extend the capabilities of the Metanomic Engine.
Thunderstruck is based on a new approach to artificial intelligence that is not based on off the shelf machine learning algorithms but on a powerful combination of Deep Learning and Dynamic Bayesian Networks. The solution has already been successfully proven in Healthcare and the technology is now being applied initially to video games and Web3 in a number of core applications –
- Web 3 Intelligence relating to game and NFT discovery and recommendation for tailored and personalised results to the user or player
- Game Economy Intelligence provides Economy Balance Prediction, Gamer Categorisation, Gameplay Recommendations, Retention Strategies and NPC Intelligence
- Ad Categorization delivers analytics around player and consumer classification both on and off-chain for in-game advertising networks to drive more personalised results
- DeFI Intelligence provides on and off-chain user profiling for DeFi insight into asset purchases and income for new products and services, reputation scoring, etc.
“Web3 and metaverse are the next big thing that will affect our everyday lives in so many dimensions and we couldn’t be at a better place and time with our technology to take the next step and introduce Dynamic Bayesian Networks to this untapped and exciting new market,” said Nikos Tzagkarakis, CEO and Co-founder of IntooLab who joins Metanomic as their incoming Chief AI Officer.
Thunderstruck is now available for trial and partner integration. The Metanomic Engine is a complete, free to use game economy design and run-time solution for game developers across Web3 and traditional games and is currently in a closed beta.