Ombori will enable retailers to make data-driven business decisions with Pathr.ai’s spatial intelligence
OmboriGrid announced that they are working with artificial intelligence (AI) powered spatial intelligence platform Pathr.ai to offer new insights to retailers on how in-store technology affects customer behaviour.
“It’s essential for retailers to maintain high levels of customer satisfaction as a way of increasing return rates and their bottom line. We are excited to partner with Pathr.ai and integrate their spatial intelligence on our Ombori solutions to empower retail customers with enhanced customer experiences while increasing their store profitability,” said Andreas Hassellöf, CEO of Ombori.
Pathr.ai integrates with existing Ombori devices and leverages a retailer’s available camera assets to acquire spatial intelligence insights without the need for specialised hardware. This will enable clients using Ombori Grid to analyse what effect in-store technology has on what customers do, by answering such questions as to where customers go after using an in-store device and providing real-time customer flow analysis. This valuable business intelligence allows businesses to make data-driven decisions that reduce in-store friction, streamline operations, elevate customer experiences, and increase profits.