Sitecore Names Jose Valles As EMEA President


Valles joins Sitecore from SAP, where he served multiple roles in the EMEA South region

Sitecore has announced the appointment of Jose Valles as president of Europe, Middle East, and Africa (EMEA) region.

Valles joins Sitecore in a year where the company announced a $1.2 billion investment plan to accelerate its growth, which has generated four acquisitions including Four51, Boxever, and Moosend, and Reflektion and sparked record growth for the company.

Valles will be responsible for driving the overall sales strategy and growth for the EMEA region for Sitecore. Earlier this year, the region touted an expanded presence in key markets including France, Italy, Spain and Greece – all of which will fall under the remit of Valles.

Also Read: Cyberattacks That Made Headlines In 2021

“The Sitecore footprint in the EMEA region is expanding quickly and we need strong leadership to steer the growing team,” said Monte Wilson, chief revenue officer.

Valles joins Sitecore from SAP, where he served multiple roles in the EMEA South region, leading both the CX and the cloud ERP businesses. He also previously held executive positions in the telco industry in companies such as du, STC, and Telefonica.

“Sitecore is well-positioned in EMEA and we have an outstanding team. I am thrilled to be on board,” said Valles.

Last month, Sitecore announced that Ahmed Alrabiah has been appointed as the new regional vice president for Saudi Arabia. The announcement was made during the third edition of the Kingdom Digital Transformation event that took place this week in Riyadh.