Founded in 1994, Bouygues Telecom has more than 24.2 million mobile customers, plus 5.1 million fixed customers.
Bouygues Telecom has announced the completion of its acquisition of MVNO La Poste Telecom from La Poste Group and rival French telco SFR Group.
In a statement, La Poste Group said the transaction amounts to a value of €950 million ($1bn), with the figure split between La Poste Group and SFR.
La Poste, which previously held a 51% stake, will earn €484.5 million from the sale. SFR owned the remaining 49%.
La Poste currently uses SFR’s mobile infrastructure for its network.
The MVNO operates under the La Poste Mobile brand in France and serves around 2.4 million customers across France through La Poste’s distribution network. The MVNO was launched in 2012.
Last year, the company generated sales of more than €300 million ($316m).
“This strategic move with the La Poste group underlines our ambitions in the B2C market. It’s a source of great pride to combine our two brands that enjoy the robust values of a strong local presence, expertise, and agility,” said Benoît Torloting, CEO of Bouygues Telecom.
“I’m proud to bring La Poste Telecom’s 400 employees on board. Together, we aim to deliver the best digital experience for La Poste Telecom’s current and future mobile customers.”
Founded in 1994, Bouygues Telecom has more than 24.2 million mobile customers, plus 5.1 million fixed customers.
“The transaction carried out today demonstrates the power of the La Poste group’s diversification and also proves the economic value of proximity. La Poste will continue to develop this value within its network, serving La Poste Mobile customers, alongside Bouygues Telecom,” added Philippe Wahl, Chairman and CEO of the La Poste group.
