Driver Sense DMS is integrated by Tier 1 Technomous into SAIC Motor’s Roewe RX5 MAX model.
Cipia announced the first purchase order (PO) from Tier 1 Technomous and the production (SOP) with automotive company SAIC Motor. The computer vision and AI technology powering Driver Sense monitors and analyses the driver’s behaviour by detecting visual attributes such as eyelids, pupils, gaze direction, etc., and translating them to the physiological state of the driver (drowsiness, distraction, talking on the phone, etc.), enabling life-saving warnings and actions.
“We are delighted to partner with Technomous and SAIC Motor and begin the serial production of a vehicle which integrated Cipia’s Driver Sense less than a year after kickoff. The integration of the system in such a short period is a testament to the quality of the solution and service level, and offers automotive manufacturers the ability to remain at the edge of technology and safety, and enjoy a competitive advantage in the market,” said David Tolub, CEO, Cipia.
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Cipia delivers its Driver Monitoring System (DMS), Driver Sense, integrating the Roewe RX5 MAX car model running on TI TDA4VM SoC, with production already underway. This project joins other car models already in serial production with Driver Sense on board, a model by a US electric vehicle manufacturer.
